With regards to the company - we were able to secure a dedicated computer on the cheap to make these efforts a little easier...additionally, we have a CPA client service in place and our website is polished a bit more - I restarted from scratch and went a different direction that gave me a better feeling of how well it would convey our "why" & "whats".
In my second to last post I promised that I would discuss Business Development, Client Growth, and Scalability...all critical for developing a firm platform for increasing revenue and success.
So here goes nothing - in short, I have started with what I will call a "seed client" - in this case, it was a friend of mine that had a little bit of cash but not enough to pay out to very large consultant service. This is my defined market space - where for the initial go arounds HGG, Inc will live in an attempt to build some success to piggy back off of.
This execution space is going to require a period of execution with this one client. If we are successful, we will be able to lever that experience to better articulate our value to new clients. So what does this mean in terms of BD, Client Services/Growth, and Scalability?
So here goes nothing - in short, I have started with what I will call a "seed client" - in this case, it was a friend of mine that had a little bit of cash but not enough to pay out to very large consultant service. This is my defined market space - where for the initial go arounds HGG, Inc will live in an attempt to build some success to piggy back off of.
This execution space is going to require a period of execution with this one client. If we are successful, we will be able to lever that experience to better articulate our value to new clients. So what does this mean in terms of BD, Client Services/Growth, and Scalability?
From the infographic above each one of these business segments is interrelated. Business Development requires successful execution of existing and past projects - Client Services. Client Services/Growth requires Business Development & Scalability (to increase my revenues), and Scalability requires both Client Services and new Business Development. So these three - the trifecta activities to increased revenues all start with a "seed client". Someone has got to take a chance on us. Landing that first contract and executing with great success will be your trend setter for future revenue growth.
So my strategy is to do ensure that I perform tremendously above what I am being paid for. If I make my client happy and more money, he is likely to give me increase business, refer me to other businesses, vouch for me when I reference him, and potentially provide me with new experiences that I can then turn around and market to new clients. Additionally, I hope to be able to start hiring people like me for contract services - thus providing a scalable aspect to my business that acts as a multiplier. Flawless execution is critical...being completely in-tune with my clients needs...and providing him with the sense of extraordinary value will be key.
Happy innovating.
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